Class

Creative Development

Making Cultural Impact Measurable

April 3, 2025

9 am — 4 pm

Class

Creative Development

Making Cultural Impact Measurable

April 3, 2025

9 am — 4 pm

Learn to measure and communicate your creative impact using the Social Impact Canvas in this hands-on workshop for cultural professionals.

The Class

How do you measure the impact of your cultural or creative work? The Social Impact Canvas is a practical tool designed to help cultural and creative organizations understand and communicate their societal impact. This class will guide you in identifying meaningful measurement methods, exploring different types of data, and even uncovering new revenue opportunities to support financial stability.


Through hands-on exercises, you will apply the Social Impact Canvas to your own business or organization, helping you develop a clearer understanding of your work’s value and how to convey it to funders, stakeholders, and audiences.

For Whom

The class is for professional creators/artists and people working within cultural and creative businesses or organisations. It requires that you are employed by or represent a registered company based in Skåne. It’s free of charge, but you need to register.

What You Will Learn

  • Gain a deeper understanding of the societal impact of your work.
  • Identify relevant data and indicators to showcase your value.
  • Develop strategies for financial sustainability.
  • Strengthen your value statements for funders and financiers.
  • Align your activities with audience needs and societal challenges.
  • Explore your organization’s impact from multiple perspectives.

    “I got a lot of new ideas for what aspects of our business we could be better at measuring, and how to go about it. It was a very inspiring day and a good course leader”

– Former participant

Workshop Leader

Professor Pille Pruulmann-Vengerfeldt will guide you through this interactive workshop. She is a professor at Malmö University, specializing in cultural citizenship, audience participation, and the role of data in cultural institutions. Her approach is hands-on and designed to help cultural workers effectively describe and measure the value of their work.

How to Register

  • Press the “Sign me up!” button at the top of the page and leave your registration of interest.
  • An employee from Media Evolution will contact you shortly to collect additional information about your company or organization.
  • An authorized signatory or your manager will then be asked to sign a certificate. Only when the certificate is signed your seat is confirmed.
  • Done! Now you are ready to participate in the class!

    Feel free to contact us if you have any questions regarding the application

    This class is a part of Learn, Create, Engage – a project that helps develop competence and strengthen people who work within the cultural and creative industries in Skåne, by offering free courses and much more. Funded by the European Social Fund.

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